Medical Prospectus Cover Design
Commission to produce the design brief for the 2013 Brighton and Sussex Medical School prospectus cover and to produce the artwork. The final editing involved collaboration with Blast, a leading London brand identity and communications design consultancy.
The design involved hand painted anatomical dissection at varying planes incorporated into the digital photograph. Labels extending from the piece mimic an annotated anatomical diagram, with corresponding areas of the body connected to qualities of a BSMS doctor and the ethos of the medical school. The contemporary design juxtaposes the strengths at BSMS of traditional learning methods with a modern approach.
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